March
2002 - BBE® ViVA™ High Definition
3D Sound Technology Introduced Into BBE Licensing Program
Huntington Beach, CA - March 8, 2002 - BBE Sound, Inc., today announced
the introduction of BBE ViVA, a new High Definition 3D Sound technology
which integrates a 3D enhancement effect with BBE High Definition Sound.
BBE ViVA creates an authentic and exciting 3D sound effect while
preserving the clarity, definition, presence and texture for which BBE
High Definition Sound is noted. BBE ViVA will be offered to BBE licensees
in the consumer electronics industry. BBE High Definition Sound is already
featured in premium products from Sony, Panasonic, JVC, Pioneer, Aiwa,
Alpine, Hitachi, Sharp, Sanyo and more than 150 other manufacturers world-wide.
An
important feature of BBE ViVA is its ability to maintain proper sound
stage imaging. Ordinary 3D sound effects often tear the stereo image down
the middle, resulting in centrally staged audio material, such as diologue,
becoming fuzzy or even disappearing. BBE ViVA is different because it
maintains crystal clarity for solo vocals and movie dialogue. BBE
ViVA will be offered in both analog and digital formats. Also offered
will be BBE ViVA+™ which adds the proprietary BBE Mach3Bass™ enhancement
system.
Television
applications of BBE ViVA have garnered much excitement among consumer
electronic manufacturers. Other applications suitable for BBE ViVA include
headphone (personal) audio, portable stereos, home and auto sound systems.
About
BBE
BBE
Sound, Inc., manufactures professional signal processing equipment used
by the broadcast, recording, concert sound and public address industries
and is a leading licensor of audio enhancement technologies to the consumer
electronics industry. BBE High Definition Sound has been used in premium
products from the world's most respected electronics manufacturers since
1988 and today virtually all manufacturers are offering products featuring
the BBE trademark and technology.
For
more information contact:
Yoshi
Asahi, VP Licensing
BBE Sound, Inc.
5381 Production Dr.
Huntington Beach, CA 92649
www.bbesound.com
Tel: 714 897-6766
Fax: 714 895-6728
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